Rate Card Workbook, Only $18
Simplifies Ad Pricing Decisions for Publishers
Use this workbook to set the right prices for all sizes and shapes of ads in your magazines,
newsletters, or websites. Line-by-line instructions help you determine
what your prices ought to be (compared to competitors) and establish
industry-standard discounts for multiple ads, partial pages, and
marketplace sections. Takes all the pain out of creating rate cards.
And it comes with a sample you can easily adopt as your own.
The kit comes with two files
Instructions (in PDF format) provide detailed instructions
for completing the worksheet, including tips about pricing and
updating your rate card. Also includes a detailed sample rate
Worksheet (in Microsoft Excel) helps you set up a
complete rate card in a few simple steps.
This is a simple tool and easy to use, but it is packed with priceless
advice and practical suggestions from Cheryl Woodard, the magazine
startup expert who launched PC Magazine at a San Francisco kitchen
table 25 years ago.
|Special Internet discount:
|Your discounted price:
If you are working on a publishing plan and you need specific
advice, feel free to contact
me. I've seen hundreds of publication business plans, and I
can offer quick, low-cost advice about yours. My Coaching services
are very affordable and you can charge the consulting fees to a credit card.
We can send you the advertising rate card worksheet by email
(fastest way) or on a CD mailed to your postal address.
Three ways to pay: by check, credit card, or Paypal. Click on this button to
pay now with Paypal:
Or send your order, with credit card information, by email or
by post to: The Publishing
Business Group, 2821 Kavanaugh Blvd, Suite 3D, Little Rock, AR 72205.
Important Note: Please include all of the following information
with your credit card order: card number and type of card, billing
address, expiration date, the 3-digit or 4-digit verification number
printed on the back of your card. (It appears after and to the
right of your card number), the name on your credit card, your
mailing address (if different from the billing address) and the
email address we should use to send you the files.