Nonprofit's Guide to Publishing: Creating Newsletters, Magazines & Websites
People Will Read
By Cheryl Woodard and Lucia Hwang
This exciting new publishing book covers the unique needs of
editors at nonprofit organizations, who have a mission or an
organization's needs to consider. The book will also be enormously
helpful to anyone who produces newsletters, websites, magazine,
e-letters, or blogs with a limited budget or staff, covering
all of these topics:
- Hiring Contributors - writers, designers, sales, etc.
- Editing for Great Content - web and print
- Editorial Calendars, Schedules, Contracts
- Managing Websites
- Publication and Website Design
- Advertising Sales Strategies
- Postal Regulations for Periodicals
- Distribution and Marketing Ideas
- Negotiating with Printers
- Tax Issues
- Creating a Publishing Budget
- Conducting Surveys, polls, Focus groups
- 100s of Publishing Industry Resources Listed
Do not lift a finger to start a non-profit publishing venture
before reading every page of this book. Mark Dowie, Former
Publisher and Editor of Mother Jones Magazine
What makes this such a practical resource for nonprofits
on a limited budget are the very specific tools and tips covering
all aspects of newsletter and magazine publishing, including
worksheets, real life examples, and guidelines to evaluate
the success of an organization's publishing program. Stephanie
Roth, Editor, Grassroots Fundraising Journal
Great for training others or answering your own questions. John
Griffin, President, National Geographic magazine.
Invaluable advice for creating print and online publications
that will grab an audience - and stir them to action - without
overspending your budget. Jay Harris, Publisher, Mother
How to launch a message-driven print magazine or website
in the 21st century, including all manner of helpful and easy-to-understand
advice. David Loeb, Publisher, Bay Nature magazine
About the Authors
Cheryl Woodard is a full-time publishing business
and strategy consultant who also edits two websites: AskQuestions.org
and MeditationSpot.com. She is author of the book, Starting
and Running a Successful Newsletter or Magazine (Nolo),
and co-founder of PC Magazine, PC World, and Macworld.
Lucia Hwang is a journalist and magazine writer
who currently edits a nonprofit association’s magazine.
Her degrees are from the University of California, Berkeley,
and Columbia School of Journalism. Lucia has been writing and
editing for magazines, websites, and newsletters her whole career.
She has also taught basic editing skills to new j
How to Order
You can order the printed book, or an electronic version, from the publisher at Nolo.com.
Nolo also offers this book in special bundles with other books for nonprofit organizations, at a big savings. The book is also available from Amazon.com
and other online booksellers.